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Expand.
For businesses entering new markets and larger opportunities. International and new market entry, ecommerce and marketplace expansion, partnerships, and the websites, landing pages and Shopify builds that carry a brand somewhere new.

For businesses entering new markets and larger opportunities.
Expand is Extra Medium's practice for businesses moving into new markets, new channels, new regions and new scale. That includes international expansion (with presence on both sides of the Atlantic), new market entry strategy, ecommerce and marketplace expansion, partnership and creator program development, and the digital infrastructure of growth: website strategy, design and development, landing pages, Shopify development and packaging strategy.
The mediums that usually fit.
- Website Design & Development AgencyStrategy-first website design and development: memorable on the surface, structured underneath so search engines, AI answer engines and customers all understand exactly what you do.
- Go-To-Market Strategy ConsultantPositioning, audience, offer, channels and launch sequencing for products and companies entering the market, or entering a new one.
- Shopify Growth & Strategy AgencyStore strategy, conversion optimization, landing pages, retention and paid media for Shopify brands.
Every service in this chapter.
The complete list, as we practice it. Each one is scoped to the business, never sold from a menu.
All 17 Expand services
- International Expansion Strategy
- Product Launch Strategy
- Market Expansion Strategy
- New Market Entry Strategy
- New Customer Acquisition Strategy
- Ecommerce Expansion Strategy
- Multi Channel Growth Strategy
- Partnership Strategy
- Creator & Affiliate Program Development
- Marketplace Strategy
- Landing Page Strategy & Design
- Website Strategy
- Website Design & Development
- Shopify Development
- Packaging Strategy
- Business Scaling Strategy
- Operational Growth Strategy
Straight answers.
Do you help companies expand between the US and the UK?
Yes. With presence in Virginia Beach, Chicago and London, we work with UK companies entering the US and US companies entering the UK: positioning, channel strategy, ecommerce setup and launch.
Do you build websites and Shopify stores as part of expansion?
Yes. Website strategy, design and development, landing pages and Shopify development are part of the Expand practice because expansion almost always needs new digital infrastructure. See website design and development.
What is multi-channel growth strategy?
Deliberately adding channels (marketplaces, retail, creators, affiliates, new ad platforms, partnerships) in order of expected return, with the operations to support them, so growth stops depending on a single source.
Problems connect.
- Ecommerce Growth AgencyAcquisition, conversion, retention and subscription growth for DTC and ecommerce brands.
- Paid Media & Performance Marketing AgencyGoogle, Meta, TikTok, Reddit and creator-driven advertising, managed by people who currently own monthly media investment for growing brands.
- Growth Marketing AgencyExtra Medium is a growth marketing agency that treats growth as a system: acquisition, conversion, retention and the analytics that connect them.
- What we look at before increasing paid media spend.
What are you trying to make happen?
Don’t know what you need? Good. That’s our job.
Got it. We’ll be in touch shortly.
Usually within one business day. If it is urgent, email hello@xmedium.co.
Prefer email? hello@xmedium.co
Virginia Beach · Chicago · London. Clients across the US and UK.
Let’s talk